From Logistics Leader to Confidence Coach
In 2013 I won two awards.
The DHL & Everywoman Award - Innovation & Sustainability and the Women in Logistics - Woman of the Year award.
It should have been a proud moment — and it was — until I went back to work a few days later, sat at my desk, and thought:
"Why me?"
Despite leading major operational change and guiding teams through uncertainty, I couldn’t shake the feeling that I wasn’t truly deserving.
That internal question haunted me: maybe they’d made a mistake, or maybe someone would soon realise I wasn’t as capable as they thought.
What I Discovered
My self-doubt wasn’t unique. Through my research, I realised I was experiencing Imposter Syndrome, a phenomenon shared by many high achievers.
The breakthrough came when I understood this truth:
You don’t beat Imposter Syndrome by doing more —
you manage it by recognising that uncomfortable feelings don’t define your worth.
The Potentiality Project
Your potential is bigger than you think.
My mission is to help you realise it.
Inspired by Aristotle’s philosophy of purpose and fulfilment, the Potentiality Project helps you reconnect with what matters, understand why you want it, and take the steps to make it happen.
When you feel stuck, drained, or disconnected from your work, it’s often because your purpose and potential aren’t being nurtured.
I created these resources to help you reconnect.
Chat with me for free
Please feel free to contact me for a FREE 30-minute chat to discuss your career challenges and aspirations.
I genuinely believe that talking can be incredibly helpful, and I'd love to help you.
No matter what, you'll leave the call with some practical advice!
Don't Let Lack of Confidence Stop You!
Learn the 6-Step Framework I Used to Combat Imposter Syndrome and Grow Confidence